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Today, in the struggle for consumer attention, it is not the best who wins, but the one who has learned how to properly attract attention to himself.
You can be a cool permanent makeup artist or a laser specialist, beautician or doctor, but ... If clients don't come to you, your work is worthless.
Even 3-5 years ago, the permanent makeup market was not as oversaturated as it is today. PM masters in various forums constantly complain:
no clients! the client does not return what to do? where to run?
Opinions are different, the answer is one - MARKETING!
You can be a cool permanent makeup artist or a laser specialist, beautician or doctor, but ... If clients don't come to you, your work is worthless.
Even 3-5 years ago, the permanent makeup market was not as oversaturated as it is today. PM masters in various forums constantly complain:
no clients! the client does not return what to do? where to run?
Opinions are different, the answer is one - MARKETING!
Course authors
- Alexander ZhurovBeauty industry marketer, communications expert.Promotion of permanent makeup and pigment removal services. The look of a marketer.
- Anastasia SpiridonovaHead of the permanent makeup school, instructor CRC Tatoo Remover I+IIHow to sell the removal service through the permanent makeup procedure. Pigment Removal Experience.
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